In this ultimate guide, we will show you how you can make your WordPress website load faster in any condition without any trouble.
It is very important to get a good loading speed on your website. If your WordPress takes a lot of time to load, then you can lose a lot of traffic. People with slow loading speeds face a lot of problems such as poor rankings and decreased conversions.
If you are facing any such problems then there is no need to worry because there are some steps that you can take to speed up the loading speed on your website. This is a guide where we have described all these things in detail. Let us quickly get started.
Why it is important to have fast loading speed on your website
Whenever you browse anything, you get thousands of articles related to that particular topic which means that internet users have tons of options where they can consume content. The major problem with having slow loading speeds is that your audience will lose their patience and they will leave your website.
Delay of just a few seconds in loading time can rapidly drop your traffic and conversions. Google also pays a lot of attention to the loading speed of the website, so if your website takes a lot of time to load then it will reduce your site’s ranking.
Causes of Slow speeds on a website
If you want to cure a disease then the first step is to know its causes. Similarly, it is very important to know what exactly is causing slow loading speeds on your website.
There can be a lot of reasons but the most likely one is the poor built on your website.
Your hosting provider can also be a reason for slow speeds. If the server which is operating your website is slow then your site will also take a longer time to load. If you want your website to be responsive and fast then you should consider getting a managed hosting plan.
If your website is getting too much traffic then it might also be the reason for its slow loading speeds. You can easily fix this problem by upgrading your hosting plan to a better one.
Another reason is inefficient and heavy or bulky code.
How you can test your website’s speed
You should regularly test the speed of your WordPress website. You can easily do this with the help of some free tools.
There are many free and paid tools available for this operation. For your convenience, we have listed the best free ones below:
Pingdom: This is one of the most versatile tools which you can use to test the speed of your website. It accesses your website from a location and then it provides you with the exact loading time. It also rates the loading speeds considering different metrics.
To use this tool, enter the URL of your website on the main page, choose any location and click on the “Start Test” option.
It will then open your website several times from the location you entered and after that, it will provide you all the results. This process will take less than a minute.
GTMetrix: Another really good tool for checking the loading speed of any website is GTMetrix. It works just like the previously mentioned tool but the good part about this one is that it provides you more in-depth metrics.
10 Ways to Optimize Your WordPress Website for Speed
Now, it is time for us to get to the optimization part. We will be taking a look at 10 Ways that you can use to optimize the speed on your WordPress website. Let’s begin.
• Always choose a good hosting plan for your site
The most crucial step to getting good loading speeds on your website is to select a good hosting plan. Hosting is the house of your website. You need to invest in a good hosting to get good performance on your website.
If you select a lower plan for your website then it might also cap your maximum speed. You should always look for a reliable hosting service. You can try Managed Shared Hosting or Cloud Servers if you have good traffic. Invest your time in some research before selecting the hosting service provider for your website.
Also, if you get heavy traffic on your website then it is recommended to buy the hosting plan with good bandwidth and good SSD storage.
• Always use up to date Themes, Plugins and Softwares
It is really important to update all the aspects of your WordPress website including Themes, Plugins, and Softwares. You get notified whenever there is an update available. Ignoring these notifications can decrease the loading speed of your website.
If you are using older versions of Themes, Plugins, and Softwares then you are also risking the security of your WordPress site. This is because the latest updates ensure protection to the latest threads on the internet.
Also, the developers of WordPress work very hard in the development of themes, plugins, and Softwares. They make sure to update the code every once in a while to increase the optimization of your website. So whenever you get a notification of a newer update then make sure to update it as soon as possible.
• Implement Caching to reduce the number of requests that your website handles
Another easy way by which you can optimize the loading speed of your website is by implementing caching so that you would be able to reduce the number of requests that your website handles.
Caching is the short-term memory of your website. Whenever you visit any website, the browser saves a copy of the requested files so that it can display these files when you revisit the same site. You can instantly speed up your website by caching significantly.
Implementing caching manually is pretty hard but fortunately, there are some free plugins that you can use to easily implement caching on your WordPress website. There are many options but the best one is “WP Super Cache”. You can easily configure the settings on this plugin without any hassle.
• Minify and Compress your WordPress’s Files
The process of making the code of your website more efficient is called Minification. Whenever we write code for the site, we use spaces and other characters to make it more readable but the computer has nothing to do with the readability factor.
It just processes the code. This means that by removing all these extra characters, you can increase the loading speed of your site because the computer will process the code faster when there are fewer characters. You can do this by installing any free software like Minify or CSS compressor. Both of them offer a very easy to understand user interface.
You can also make use of fast velocity Minify WordPress plugin. It can get your job done even with fewer efforts.
• Use a Content Delivery Network to deliver the static components of your website
Whenever you share information online, the physical distance between you and the receiver also plays a major role in the speed of transmission. To create a faster experience for your visitors from all around the globe, you can use a Content Delivery network.
Content Delivery Network or CDN is a network of various proxy servers which are located across the globe. Each of these servers has a copy of the files of your website. These servers simply deliver these files to your visitors more quickly. Using a CDN will also increase the security of your website.
Another good thing about Content Delivery Network is that it reduces the burden since the work is divided between multiple servers. This means that using a CDN will also make your website crash-resistant to an extent. They can also protect you from some DoS attacks.
Cloudflare is a Content Delivery Network-based plugin for WordPress. You can simply enjoy its services by installing it onto your WordPress website.
• Use Image Optimisation to compress the size of your media files
Images do make your website look good but they also take a lot of server space and bandwidth. The process of compression of the size of an image is called image optimization.
It is necessary to optimize your images especially when you have uploaded high-quality pictures on your site like portfolio, gallery, etc.
Softwares like TinyPNG makes it very easy for anyone to optimize the images online. TinyPNG is a user-friendly software which even allows you to completely automate this process of optimization for free.
Similarly, if you want to optimize the images offline then you can use ImageOptim which is another great image optimization software. It does the same thing but it lets you optimize the images before uploading them to your website.
You can also find various plugins for this job. The best one which we will recommend to you is ShortPixel. You can save a lot of bandwidth with ShortPixel because it lets you compress all the existing photos on your website.
• Only use High-quality Plugins and Themes
Using only the High-quality Plugins and themes is equally important to keep updating them to newer versions. The quality of the Plugins and themes that you on your WordPress site matters a lot. Using Low-quality Plugins and themes can slow down your website to a great extent.
Most plugins that are related to SEO, security, and E-commerce add a lot of code to your website. The website then takes more time to load because of the increased quantity of code.
Before installing any plugins on your website, you should always put some effort into the research. Make sure to read critical and customer reviews.
Install any plugin only if you find it to be genuine and reliable.
• Delete all the unused Themes and Plugins
You should focus on deleting the themes and plugins that you don’t use. It is a basic maintenance task for your website. We recommend you to practice this task daily.
All you need to do is delete the deactivated themes and plugins that you don’t use anymore. Make sure to create a backup of your WordPress site before deleting the unused themes and plugins.
• Clean up the Media Library and Post revisions
If your website is running for a long time then it might contain hundreds or even thousands of images, documents, and other files. These files when stored in big quantities are capable of slowing down the speed of your website because they make use of the server resources.
Manually finding and deleting these files is a very hard job but some plugins can help you to do this job. The most reliable one is the “Media Cleaner”. Simply install Media Cleaner on your WordPress website and then it will automatically find all the unused media files. You can also delete those files directly from the plugin itself.
To clean up some more disk space, you should also clear the Post revisions that are there on your WordPress website.
• Optimize your Databases
Reorganizing the databases of your WordPress can also help you to optimize the speed of your WordPress site. This task can also be done by a plugin. It is called the WP-DBManager. This popular plugin is capable of repairing, optimizing and deleting the unused databases of your WordPress site.
There is one more plugin that is called WP-optimize. You can also use this one to clean up your databases.
This was the complete guide to Optimize your WordPress website for faster speeds. We discussed 10 ways that you can use to do this. You can perform all these things on your WordPress site without any hassle but make sure to create a backup just in case anything goes wrong.
Also, if you have queries related to this article then you can leave them in the comments below.